The New Rules of Customer Engagement
As social media gives customers a louder voice than they’ve ever had before, the smartest companies are changing the way they approach marketing, customer service, and sales. Every day, American consumers hold 2.4 billion brand-related conversations. How will your company be spoken of? Happy customers are a company’s best friend and to help you understand the new rules of customer engagement, SAP has compiled all of the essential information into the infographic below.
While a company’s products are important, only 40% of peoples’ willingness to recommend that company is determined by their perceptions of products and 60% is determined by their perceptions of the company itself. Though a company can no longer control the dialogue surrounding their company, they can definitely pay attention to it and shape it in the best light possible.
When it comes to sales, customers need to be engaged and smart companies can do this by understanding their customers’ unique challenges, connecting with them early to shape their vision, and creating excellent buying experiences that they can’t wait to tell their friends about.
World class customer service is crucial for creating customer advocates. 59% of customers would be willing to try a new brand to get better customer service. If you know more about your customers than they know about you, you can make sure your brand is always spoken highly of.
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Why Use AMPI?
AMPI is the national association of real estate professionals that have, since 1956, gathered under laws and codes of ethics and conduct to create a reliable, trustworthy an efficient real estate environment in Mexico.
AMPI consists of separate autonomous sections all throughout the nation, as well as more than 4,000 associates and affiliates. Each section is independent and has its own board of directors, only surpassed by a national board of directors comprised of twenty associates from all over the republic.
Developed over the years with the input and knowledge of its members, AMPI is much more than just a collection of offices. AMPI has been a solid and recognized institution in Mexico for the past 27 years. It was originally established in 1956 and was consolidated in 1980. AMPI is currently represented in all the principle cities and regions of Mexico stretching from Tijuana to Cancun.
The Riviera Nayarita, Vallarta and Compostela chapters of AMPI are dedicated to promote the best practices in real estate by providing its members with education to reinforce the standards of ethics that give our industry the credibility which our clients deserve.
AMPI is committed to giving our membership access to a multiple listing service that forms the platform from which our industry can expand locally and into other markets while giving our members precise and up to date information that is vital to continuous improvement and growth.
