Reining In A Real Estate Reputation Online

24 January, 2019
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As the years go by technology advances at a rate much faster than many can keep up. Personal online branding is a way to keep one’s head above the pack and attract tech-savvy homebuyers. An article on suggested the following ways to manage one’s online presence.

A Google Profile allows Google users to find someone by simply putting their name in the search bar. People typically list information about themselves they want people to know or value most. Google allows these profiles to be listed at the top of the page when people conduct name searches. is a social media website for business referrals. Here, people select their network of choice, such as Facebook, Linked In or Twitter to view shared connections. This page can be embedded into a website, so that as soon as someone reads about a person, they can also see if they have matching mutual acquaintances. gives the ability to make a profile page. It supports professional pictures and the ability to link to other social networks. It is also possible to embed a website into a profile.

LinkedIn is a social networking site for various types of business and industry professionals. Users are able to give profiles they like referrals. Having many referrals from past clients, associates, friends and colleagues can be a useful tool to find new customers.

The article recommends that those individuals branding themselves online focus on a few areas of expertise, such as multi-family properties or single family home renovation. Including pictures of completed projects in addition to oneself is also advisable.  A well-maintained web presence offers a chance to hold a positive public opinion.

Author: Jackson Griffin –

Why Use AMPI?

AMPI is the national association of real estate professionals that have, since 1956, gathered under laws and codes of ethics and conduct to create a reliable, trustworthy an efficient real estate environment in Mexico.

AMPI consists of separate autonomous sections all throughout the nation, as well as more than 4,000 associates and affiliates. Each section is independent and has its own board of directors, only surpassed by a national board of directors comprised of twenty associates from all over the republic.

Developed over the years with the input and knowledge of its members, AMPI is much more than just a collection of offices. AMPI has been a solid and recognized institution in Mexico for the past 27 years. It was originally established in 1956 and was consolidated in 1980. AMPI is currently represented in all the principle cities and regions of Mexico stretching from Tijuana to Cancun.

The Riviera Nayarita, Vallarta and Compostela chapters of AMPI are dedicated to promote the best practices in real estate by providing its members with education to reinforce the standards of ethics that give our industry the credibility which our clients deserve.

AMPI is committed to giving our membership access to a multiple listing service that forms the platform from which our industry can expand locally and into other markets while giving our members precise and up to date information that is vital to continuous improvement and growth.

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